UCP Checker
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UCP status report

woolrich.com

woolrich.com responded, but its profile did not pass schema validation.

Invalid
39/100
UCP Score · grade D →
4 problems · 6 passed
HTTP 200 Release none Checked 18 Oct, 14:00 UTC

Findings

6 passed · 4 problems
To fix first
Problem
Serve profile as application/json
The profile URL did not return parseable JSON. How to fix →
Also worth fixing
To fix
Publish Organization schema (JSON-LD) on the homepage
No Organization-typed JSON-LD detected on your homepage. How to fix →
To fix
Publish a /llms.txt brand brief
No /llms.txt file detected at the root of your domain. How to fix →
To fix
Publish a sitemap.xml
No sitemap.xml detected at the root of your domain. How to fix →
Passed
6 OK
HTTPS, AI bot access, Open Graph tags, Mobile viewport meta, Public keys published, No validation warnings
Show all 6
  • HTTPS: Profile URL uses https://
  • AI bot access: robots.txt allows /.well-known/ucp
  • Open Graph tags: og:title and og:type/url present
  • Mobile viewport meta: <meta name="viewport"> present
  • Public keys published: Keys published at the top level
  • No validation warnings: No outstanding validation issues
Check trace

How woolrich.com answered our check

The five ways an agent can reach this store, what each one met, and every request we made.

1 of 5 open
4 requests · 1.67 s at the store · public requests only
  1. 01Hosting ↗
    Finding the profile
    Open
  2. 02Identity Linking ↗
    Acting for the buyer
    Not offered
  3. 03Embedded ↗
    In the buyer's browser
    Not offered
  4. 04Services ↗
    Calling its services
    None
  5. 05continue_url ↗
    Sending the buyer to the website
    Not declared
UCP Checkerpublic requests
  • 2 requestsFinding the profile/.well-known/ucp · 200
  • read from profileActing for the buyernot declared
  • read from profileIn the buyer's browsernot declared
  • not calledCalling its servicesnone declared
  • read from profileSending to the websitenot declared
  • 2 requestsOutside UCPhomepage · /llms.txt
Open
01 · Finding the profile2 requests
Served at /.well-known/ucp with 200 OK, 873.1 KB. robots.txt allows /.well-known/ucp.
Not offered
02 · Acting for the buyerread from profile
The profile doesn't declare identity linking, so an agent can't act for a signed-in buyer.
Not offered
03 · In the buyer's browserread from profile
No Embedded service is declared.
None
04 · Calling its servicesnot called
No services are declared.
Not declared
05 · Sending the buyer to the websiteread from profile
No permalink declared. Whether error replies carry a continue_url shows only in an agent run.
  1. 01 PROFILEGET /.well-known/ucp → 200, 873.1 KB of JSON1,671 ms
  2. 01 PROFILEGET /robots.txt → allows /.well-known/ucp–
  3. 01 PROFILEProfile did not pass schema validation: Response is not a valid JSON objectlocal
  4. OUTSIDE UCPGET / → 200, no Organization schema found–
  5. OUTSIDE UCPGET /llms.txt → 301, not found–
UCP profile as served 3.9 KB · 68 lines 
<!doctype html><html
  class='no-js'
  lang='en'
  
    data-image-animation-enabled='true'
  
>
  <head>
    <!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-KXZJGXG6');</script>
<!-- End Google Tag Manager -->
    <meta charset='utf-8'>
    <meta http-equiv='X-UA-Compatible' content='IE=edge,chrome=1'>
    <meta name='viewport' content='width=device-width,initial-scale=1'>
    <meta name='theme-color' content='#3a3a3a'>
    <link rel='canonical' href='https://woolrich.us/'><link rel='canonical' href='https://woolrich.us/'><link
        rel='shortcut icon'
        href='//www.woolrich.us/cdn/shop/files/woolrich-sheep-favicon-rounded_32x32.png?v=1787241789'
        type='image/png'
      ><link rel='preconnect' href='https://cdn.shopify.com' crossorigin>
    

    <script
      src='https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.js'
      defer='defer'
    ></script>
    <link
      rel='stylesheet'
      href='https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css'
    >

    <script
      src='https://cdn.jsdelivr.net/npm/[email protected]/dist/gsap.min.js'
      defer='defer'
    ></script>

    <script src='//www.woolrich.us/cdn/shop/t/10/assets/constants.js?v=58251544750838685771791554667' defer='defer'></script>
    <script src='//www.woolrich.us/cdn/shop/t/10/assets/pubsub.js?v=47587058936531202851791554807' defer='defer'></script>
    <script src='//www.woolrich.us/cdn/shop/t/10/assets/global.js?v=157194127706954246641791554787' defer='defer'></script>
    <script src='//www.woolrich.us/cdn/shop/t/10/assets/klaviyo-bis.js?v=94869449703365731021791554796' defer='defer'></script>
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/product-mobile-zoom.css?v=61240524919496612391791554804" rel="stylesheet" type="text/css" media="all" />
    <script src='//www.woolrich.us/cdn/shop/t/10/assets/product-mobile-zoom.js?v=112959555178791281211791554804' defer='defer'></script>
    <script src='//www.woolrich.us/cdn/shop/t/10/assets/image-loading-animation.js?v=64973245889776199171791554791' defer='defer'></script><link rel='preconnect' href='https://fonts.shopifycdn.com' crossorigin><title>Woolrich US Official Store | American Heritage Since 1830

          &ndash; woolrich-us</title>

    
      <meta name='description' content='Woolrich outdoor and wool clothing for men and women, from jackets and parkas to sweaters and more, inspired by nearly two centuries of American heritage.'>
    
<link href="//www.woolrich.us/cdn/shop/t/10/assets/foundation-base.css?v=62478848329437727521791554783" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/foundation-typography.css?v=88236558040385959611791554785" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/foundation-buttons.css?v=167796996178445580141791554784" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/foundation-forms.css?v=132939615902842919671791554784" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/klaviyo-bis-form.css?v=89225525307759434381791554795" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/foundation-grid.css?v=108882337478234229081791554785" rel="stylesheet" type="text/css" media="all" />
    <link href="//www.woolrich.us/cdn/shop/t/10/assets/image-loading-animation.css?v=21540875461265993261791554790" rel="stylesheet" type="text/css" media="all" />

    <!-- /snippets/social-meta-tags.liquid -->




<meta property="og:site_name" content="woolrich-us">
<meta property="og:url" con...
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Questions

Why is woolrich.com's profile invalid?
We found a UCP profile, but it failed schema validation against the official spec. The findings on this page list what failed — usually missing required fields, wrong data types, or version mismatches. Agents reject profiles that don't validate, so this needs fixing before woolrich.com is agent-ready.
How can woolrich.com fix this?
Run the profile through our UCP Validator — it shows line-by-line schema deviations and how to fix each one. Most invalid profiles are quick fixes: a missing field, a typo, or an outdated spec version.
Does this mean woolrich.com is broken for shoppers?
No — the regular website still works fine for human customers. Only AI agents that strictly validate the profile will refuse to use the UCP integration. The store just isn't agent-ready until the validation issues are resolved.
How was this UCP report for woolrich.com generated?
Our crawler fetches woolrich.com/.well-known/ucp directly, parses the profile against the official UCP JSON schema, checks robots.txt for its rules for AI crawlers, and runs payment-handler validation. No manual review, no opinions — just what the profile actually says. The check ran 8 hours ago.
How do I get a newer result for woolrich.com?
This page shows the stored result of our last check and when it was observed. To run a new check, use Check again on this page.
Why does this status matter?
Universal Commerce Protocol is an open standard that lets a UCP agent find out what a store sells, build a cart and check out through a published contract instead of reading web pages. A valid UCP profile is how a store declares that support.